Our Blog

What Inspires Us

The Power of Digital Marketing for Banks: A Game Changer in Financial Metrics

In the evolving world of community banking, the need for a digital marketing strategy is more pronounced than ever. Community banks may…

Read More

Top 5 Digital Marketing Conferences for Community Banks in 2023

In the ever-evolving digital marketing landscape, staying updated with the latest trends and strategies is crucial for banks and financial institutions. Attending…

Read More

How to Draft an RFP for Your Community Bank’s New Website

In today’s digital age, a solid online presence is crucial for any business or organization, including community banks. The first step to…

Read More

Community Banking in the Digital Age: Navigating the Challenges and Opportunities

The world of community banking is changing rapidly. Community banks face new challenges and opportunities as technology advances, and digital channels become…

Read More

CONNECT, the Georgia Community Bankers Association Convention

adPharos will attend the Georgia Community Bankers Association CONNECT Convention on September 15-17. We look forward to seeing our friends and making…

Read More

Case Study: adPharos Helps Providence Bank Transition Website During Core Banking Processing Migration

Overview In September 2019, Providence Bank approached adPharos with a unique challenge. As part of their transition from Fiserv to FIS for…

Read More

adPharos joins the Georgia Community Bankers Association

In 2021, adPharos applied to become a member of the Georgia Community Bankers Association in a show of support of our clients…

Read More

Case Study: adPharos Enables Heritage Bank to Swiftly Launch Online PPP Application Portal

Overview adPharos, a trusted digital marketing agency, was called upon by Heritage Bank in April 2020 to swiftly set up an online…

Read More

Accessibility Lawsuits Target Local Government Websites in Georgia

At least 142 local governments in the US have been sued due to website accessibility issues. If your website isn’t ADA-compliant you may end up in court….

Read More

2018 ECG Georgia Economic Development Summit

ECG is hosting their 13th annual Georgia Economic Development Summit from April 16-18, at the Westin Jekyll Island and Convention Center. The conference provides a platform for their members to hear from subject experts, their peers, and service providers on best practices that can benefit them, long-term….

Read More

The Top 8 Utility Industry Conferences of 2018, and Why You Should Be There

1. SEPA Utility Conference
The advantage of the SEPA utility conference is actually just as their site says: It’s not a trade show like some other conferences are….

Read More

Comparing SEO vs. SEM click for click

Businesses are often conflicted with the question of whether SEM or SEO search results work better to grow their business. Should we…

Read More