website analytics
Tracking WordPress Gravity Forms Conversions in Microsoft Ads
In the world of online advertising, connecting Gravity Forms with Microsoft Ads for conversion tracking might seem tricky, but fear not! We’ve…
WordPress Conversion Tracking with Gravity Forms and Google Analytics GA4
In 2023, Google forced everyone using Google Analytics to adopt their latest version, GA4. The configuration of conversion tracking in this new…
Comparing SEO vs. SEM click for click
Businesses are often conflicted with the question of whether SEM or SEO search results work better to grow their business. Should we…
Why Email Should be in Your Top 3 Sources of Traffic & How to Fix it
Somewhere along the way we lost respect for email marketing. It wasn’t marked by any particular occasion but it has fallen out…
5 Ways to Improve Your Social Media Marketing Strategy
Every day, the power of marketing on social media grows exponentially. Everyone is comin’ around. (see below for back-up) We are social….
3 Ways To Generate Leads by Leveraging Existing Assets
According to a Forrester Research analyst, today’s buyers might be anywhere from two-thirds to 90% of the way through their (research) journey before they reach out for a sales person. And may not even talk to someone at your company until they are ready to get a quote….
